Process

The starting point of any project is an informed approach and attention to detail, working towards the aim of creating a powerful, well-crafted and engaging project, whatever the brief. Confirming the brief in writing before the design process commences ensures that both parties are clear on the aim and outcome of the project. We are on hand to assist you with this process, and understand that there may not always be time to write a brief, so as long as objectives are clear initially we can get the project off to the best possible start.

Every brief we receive is thoroughly researched to ensure that we can guide the project in the best possible direction. We consider the best methods of executing the work to the highest standard. Every project is different, and it’s exciting for us to investigate and develop our ideas according to your brief.

When the brief is finalised we begin the concept stage of the project. This usually involves a cup of tea and a sketch pad, with the input of the whole studio being an important consideration. Working as a unit allows us to push ideas further, and helps us show our clients the direction the project is heading in with efficiency and conciseness.

Let’s begin the creative process! Once a chosen concept has been approved, we begin bringing the project to life. We examine the finer details and deliverables, such as online functions and materials, so that the final product goes beyond your expectations.

Once a project has been signed off, we anticipate seeing the final outcome, whether it is printed or online material, as well as hearing feedback about the project or product. We take great pride in our work, which ensures our clients are always happy with the final outcome that they receive. At Creativitea™ we strive to learn and make improvements, and greatly appreciate the feedback we get from our clients.