Rik wrote the article How to: Use QR codes as part of your marketing mix, for B2B Marketing Magazine. Read what he had to say.
QR codes are a current buzzword and increasingly being leveraged by B2B brands. Rik Barwick, director at Creativitea, provides top tips on integrating them into your campaigns.
QR codes (short for Quick Response) have been in circulation for years. America and Japan were among the earliest adopters...
Retail design specialists Creativitea* continues relationship to advise Point of Sale (POS) and in-store solutions
Creativitea*, a leading print and digital design company based in Guildford, Surrey, has designed and developed all of Freeview’s retail POS material for its new ‘Balloon’ campaign which launched on TV last week.
The brief includes bespoke design work for the campaign to ensure a consistent look and feel to Freeview’s print materials across all...
This week Creativitea* Design Studio were featured in The Surrey Advertiser's quarterly business supplement as the Surrey's Spotlight Business. Have a read and find out a bit more about who we are and where we have come from.
Will QR Codes be the ‘Next Big Thing’ for marketers?
by Rik Barwick, Director, Creativitea*
Although you might not know what they are, QR codes (short for “Quick Response”) have actually been in circulation for years. America and Japan were amongst the earliest adopters of this technology, and the UK is now amongst the top 10 largest consumers of QR Codes in the world.
QR codes are 2D matrix barcodes that were originally designed for the...
Consultancy Creativitea has rebranded life assurance group CPP. The Guildford-based consultancy was approached in March and tasked with making the group ’more streamlined and consumer-faced’.
CPP provides services for large businesses such as Tesco, but wants to increase its brand presence while attracting consumers directly.
Creativitea managing director Rik Barwick says, ’The field is shifting towards a more tailored, personal experience. It’s more subtle now.’
Barwick...
Guildford-based design consultancy Creativitea has created a new identity for Talkmobile, the own-brand phone network of retailer Carphone Warehouse.
The consultancy began working on the project in December 2010, following previous branding projects for Talkmobile.
The initial brief was to bring the branding in line with new competitors like networks O2 and Orange, after a period of growth at Talkmobile.
The consultancy regrouped the logo to form a single deck, refined...
S4NITY are providers of network scanning solutions, which to the general public mean they are our defense against 'Agent Smith' and Matrix Hackers! They commissioned tea* to design them a spectacular brand, website and mascot. Things are taking shape so watch this space for the brand launch!
A big welcome to our new client, Penta Foods. They are one of the global leaders in food logistics, and we will be working with them on a nice new website in the upcoming months.
We're excited to announce that we will be working with Maxinutrition throughout 2012. Maxinutrition is owned by GlaxoSmithKline and is the parent company of Maximuscle, Maxifuel and Maxitone. Maxinutrition is Europe’s leading sports nutrition company.
Following the recent launch of the new Freeview campaign, we're proud to announce that the retail POS material we've been working on can now been seen across Freeview resellers such as Comet, John Lewis and Tesco, as well as independent retailers across the UK.
Throughout Movember we will be becoming mo-bros and mo-sisters in support of Prostate and Testicular Cancer Initiatives. Please feel free to support our team at https://www.movember.com/ . We'll blog our progress through the moustache growing shenanigans.
If you’re interested in taking your brand or product to the next level, or just in need of a helping hand, get in touch with us. We’ll have a chat, preferably over a cuppa!
Email: info@creativitea.co.uk
Phone: +44 (0)20 8123 0246
If you have a brief you would like us to consider please fill out our briefing form and we'll get back to you as soon as possible.
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