A fresh approach

tea* Christmas mailer

Submitted by Lloyd on Sun, 07/18/2010 - 00:04
in
Top Title and Testimonial
tea* Christmas mailer
Top Project Details
Project Type: 
Print
Lead Designer: 
Lloyd Bedford
Client: 
Creativitea Design Studio
Project Details
Project Brief: 

To create a visually engaging Christmas card for our own agency, to be distributed across the UK.

Our Approach: 

With all the festive excitement in the air we wanted to wish seasons greetings to all our clients and friends, whilst promoting our own visual identity and agency personality, plus having a little fun at the same time!

Results: 

We created a C5 sized greeting card featuring art directed photography, shot in-house, for the creative. Playing on the theme that there's always that one present you know wrapping paper can't hide, the tea pot is an iconic image of our agency and is featured in the creative, camouflaged in festive paper playing heavily on our chosen theme.

The final card was printed on premium Gallerie silk, matte laminated and silver foil finishes on both sides, giving the print a warm and extra festive feel.

To complete the mailer, a black recycled C5 envelope with a white foil logo was produced, contrasting the matte finish of the card.

One special mention for this project must go to Roberto Acuna, who did an amazing job wrapping the tea pot. Because of this, Rob has now been nominated as the official present wrapper for the agency.

Creativitea* Design Studio | tea* Christmas mailer